In this process, the higher-level goal is to combine the Porsche design DNA with state-of-the-art vehicle engineering. meadow walker settles wrongful death lawsuit with porsche. For a company of our size, that is a considerable expenditure. On using the links, the user leaves the Porsche AG information products. Classic product philosophies no longer  work; networked cars, autonomous driving and electrification are creating new forms of individual mobility. Meadow Walker settles wrongful death lawsuit with Porsche. The luxury brand for exclusive technical products draws its design inspiration from the legendary Porsche automobile. The result is a thrilling, distinctive positioning designed to ensure the long-term success of the brand. Why do customers buy our cars? You can use this virtual coach to improve your skills as a driver. Ferrari is also heavily into branding and merchandising. In 2019, the Mission E will roll off the assembly line in Zuffenhausen. What makes for a strong brand? This is "Porsche Studio _ Brand Identity 01" by Edoardo Macchietti on Vimeo, the home for high quality videos and the people who love them. Satisfied customers are the only yardstick for our success. Psychology claims that identity is the “self”, the inner unit that a person experiences. The origin of the Porsche Design philosophy is Ferdinand Alexander Porsche, designer of the legendary Porsche 911. ... Investments across the entire industry are enormous. In 2017, at our management conference, Wolfgang Porsche cited an interesting comparison drawn by the dramatist Kristof Magnusson. There are even two versions of the new Panamera. But all that is a positive snapshot. Mr Blume, let’s look into our crystal ball for a moment. The reason might be that the classic 911 and 718 two-door sports cars no longer have the importance they used to have among the overall mix of model range you offer. 7. Of course. Does this mean that you have already decided to leave behind conventional drive concepts completely? There is both brand identity and product identity. All new models will, in future, have a light strip in a varying design. And, fourthly, attractiveness as an employer and an economic partner. Then, the customer takes over the wheel. In what way? Since 2009, we have worked with the long-established German company Schneider, renowned manufacturer of writing tools, to develop strategic brand management processes that will continuously increase the value of the brand while tapping into new markets and customer groups. We refer to this as a hierarchy of values. There are various ways to interpret “identity”: sociologists define it as a bundle of typical roles held by an individual. All our cars, for example, have an air intake instead of a radiator grille. Anyone who has sat in a Macan GTS, a Cayenne Turbo or the 700 hp Panamera Hybrid and has the skill needed to push the car to its limit, will find a lot to impress them. Find custom and classic cars by make and model CarDomain com. Porsche at a glanceQuick access to all facts and figures. ThyssenKrupp’s introduced a comprehensive new group strategy in 2010 which necessitated a simultaneous enhancement of the brand profile. Christophorus - The Porsche MagazineThe Porsche magazine, Christophorus, is a company … There, 80 per cent of customers buy a diesel car. In fact, you have to let your identity continue to evolve. The identity of the Porsche brand - since 1963. Our company works in exactly the same way. This is "Porsche Studio _ Brand Identity" by Edoardo Macchietti on Vimeo, the home for high quality videos and the people who love them. Customers want inspiring automobiles. The success of our company depends on whether we can retain enough talent. The designers used to only make the outer contour of the headlamps, whereas now the interior is also an integral component of the design. At Porsche, diesel engines have traditionally taken a back seat. Porsche Design Brand positioning and identity. Our model range has never been so varied; we have never before experienced such a cultural break in our thinking. The milestones of seventy years of sports car manufacturing at “Drive. But even this can only be one part of a larger solution. Newsroom & PressAlways up-to-date with the Porsche newsroom and press releases of Porsche AG. What fascination do our cars hold? Porsche Chairman of the Executive Board Oliver Blume talks about Strategy 2025 and the brand’s identity. The way we currently manufacture, distribute, buy and maintain cars will soon be a thing of the past. If we rushed into dropping diesel, we would not be able to completely make up the difference with petrol and hybrid engines. With respect to the use of Porsche Newsroom, technical faults such as, delays to news transmission, cannot be ruled out. This approach to design is also the core of Porsche Design Studio, located in Zell am See, Austria. Premium Design Service Designagentur Studio F A Porsche. The Mission E will not only redefine the high-performance e-vehicle segment, it will also give a boost to Germany as a technology producer and thus to possibilities offered by electromobility in general. Renew everything while retaining an irreplaceable identity. That is how I understand it. At Porsche’s headquarters in Zuffenhausen, we are spending a billion euros on building a new plant for electric vehicles. But we also combine it with the future in order to develop further and create new things. Premium Design Service Designagentur Studio F A Porsche. Porsche Design, Porsche’s luxury and lifestyle brand, aligns all of its activities with the sport car manufacturer’s high standards for exclusive, outstanding and technically superior design. Michael Mauer, Head of Style Porsche, talks in an interview about exterior sketches of the Taycan, explains the different levels of Porsche’s brand and product identity and describes the design philosophy for Porsche’s all-electric vehicles. The existing design elements were analyzed, rearranged and supplemented to create a logo that fits the brand, honors its motorsport roots and illustrates Porsche’s philosophy. Thirdly, people often fail to realise the Herculean task faced by our industry, which is, after all, the backbone of our economy and our welfare state. In Europe, approximately one in two Panamera buyers decides on a hybrid model. ** Important information about the all-electric Porsche models can be found here. The second reason for the delay is connected to doubts regarding whether the current electricity mix is really better for the climate than combustion engines. We need capital for investments and innovations. Jobs & CareersWe live on the innovations and creativity of our employees.If you want to experience the fascination for Porsche, find out how you can join our team. 5. The aim was to create a new, relevant market position in the competitive market for premium kitchens and set this brand apart from the rest with an authentic brand idea. The result is a thrilling, distinctive positioning designed to ensure the long-term success of the brand. Porsche New Design Center Focused on the Future Rennlist. Yes, in fact – after the performance of our products – it’s the strongest expression. What do we want to achieve? Brand Wikipedia. Porsche New Design Center Focused on the Future Rennlist. Volkswagen Group Forum” in Berlin. To begin with, we will stay true to our roots: purist, road-ready sports cars, as one would expect from Porsche, with advanced combustion engines. To this end, we promote digital training among our employees. Porsche New Design Center Focused on the Future Rennlist. Firstly, inspiring customers with a unique product and brand experience. But there is one thing you can say: I doubt that there is another car that has so frequently and consistently been adapted to match the requirements of a modern sports car and yet remained so unmistakeably true to its inner and outer values as the 911. If there were, it wouldn’t be a paradox. Personally, I am convinced that you cannot achieve the type of change that we are currently putting into place either on one’s own or with individual measures. As different as the segments may be from one another, the same applies to all of them: Porsche remains Porsche. The only things that the Mission E will not offer are boredom and forbearance. The one from 1963? Here you will find an overview of all Porsche 911 model variants. As can clearly be seen the Porsche brand can be classified as being an aspirational brand and this quality has effectively been used to grow the brand portfolio from making a single model ‘2+2’ sports car to into other branded line extensions and concept extensions. The Porsche Newsroom is a service provided by the Porsche Communication for journalists, bloggers and the online community. Strong brands have a strong identity. If you want to create sustainable value in the long term, you not only need to understand the connection between economic returns and value creation for humans and the environment, you also need to be seen to live these values as part of a society that has increasingly ecologically and socially minded attitudes. Why can the transition to electromobility not happen faster? As understood, completion does not suggest that you have fantast ic points. Dr. Ing. This growth is oriented towards four primary goals. A Look at Porsche s Brand Identity Rennlist. Have I forgotten anything? Digitalisation, connectivity, electromobility. How to create your brand kit in Prezi; Dec. 8, 2020. Jobs & CareersWe live on the innovations and creativity of our employees.If you want to experience the fascination for Porsche, come and join us! Correct. Even Porsche cannot simply pass on the costs of electrification of its vehicles if, as expected, the competition is stiff. The path for the sports car of the future has been laid. It is important not to lose sight of the core. In this interview, Oliver Blume-Porsche CEO-explains how his company is currently changing. New 2018 Aston Martin Vantage makes Geneva debut Auto. Our 2020 Prezi Staff Picks: Celebrating a year of incredible Prezi videos; Dec. 1, 2020 Is the Mark Webber app one of these offerings? The legendary 911. Porsche achieves the ultimate goal of locating a brand in the consumers’ mind differentiating it in terms of attributes or benefits, quality, price, and use or user to maximize the brand. Inspiring products are what drives us forward; figures are merely the result. The essence of our brand, which can be found in every Porsche, regardless of whether it has two doors or four, regardless of whether it has an electric drive or not, regardless of whether it is purist or luxurious. Hopefully one of many, and certainly a very attractive one: your Porsche drives around the track just like the former Formula 1 star and Porsche brand ambassador would do in his heyday. 718 Cayman GTS: Fuel consumption combined 9.0 – 8.2 l/100 km; CO2 emissions 205 – 186 g/km, 911 Carrera S Kit: Fuel consumption combined 9.4 − 8.3 l/100 km; CO2-emissions 214 − 188 g/km, 911 GT2 RS: Fuel consumption combined 11.8 l/100 km; CO2 emissions 269 g/km, 911 Turbo S: Fuel consumption combined 9.1 l/100 km; CO2 emissions 212 g/km, 911 Turbo S Exclusive Series: Fuel consumption combined 9.1 l/100 km; CO2 emissions 212 g/km, Cayenne S: Fuel consumption combined 9.4 – 9.2 l/100 km; CO2 emissions 213 – 209 g/km, Cayenne Turbo: Fuel consumption combined 11.9 – 11.7 l/100 km; CO2 emissions 272 – 267 g/km, Macan GTS: Fuel consumption combined 9.2 – 8.8 l/100 km; CO2 emissions 215 – 207 g/km, Panamera Hybrid models: Fuel consumption combined 3,0 – 2,5 l/100 km; CO2 emissions 69 – 56 g/km; electricity consumption (combined) 17,6 – 15,9 kWh/100 km. Jobs & CareersWe live on the innovations and creativity of our employees.If you want to experience the fascination for Porsche, come and join us! You intend this battery only vehicle to be not only the first emission-free Porsche, but also one produced with an entirely CO2-neutral footprint. Product identity means that I recognise which Porsche it is. 3. The best way to illustrate Porsche’s visual and verbal identity is to … Porsche Brand Identity AutoDealer schema org. All collateral material MUST be reviewed and approved by Porsche Cars Canada for Co-op compliance and approval. Increasingly strict emission regulations within the EU, which will mean that new cars in 2030 will have to have 30 per cent lower emissions than those in 2021, will force you to continue to invest a lot of money in existing technologies and their advancement... Once that is all clear and consistent, we will be perceived as differentiated, unique. That’s all you need to know. All contents of Porsche Newsroom are carefully researched and compiled. Digitalisation is breaking up existing business models. Well over a year ago, we switched all our plants to 100% natural electricity sources, which underlines how seriously we take sustainability. Porsche AG does not accept any liability for any resulting damage. In principle, the Porsche 911 is always the same sports car despite our uncompromising commitment to progress. I am, to the extent that I don’t even understand why someone would say that. Porsche represents sports cars – whether they have two doors or four. There is both brand identity and product identity. A Look at Porsche s Brand Identity Rennlist. 2. The legendary 911. The new 911 will soon be here. The prerequisite for its successful market positioning is the consistent category management system, which is established and maintained through the corresponding decision-making tools. What constitutes a pioneering achievement? Furthermore, diesel makes an important contribution to achieving our CO2 targets. It will set standards and will represent motion in more than one sense. New 2018 Aston Martin Vantage makes Geneva debut Auto. But the faster the world turns, the greater our desire for a fixed value structure that we can cling to. Or the one from 2017? The developed positioning corridor – reflected in the »The Engineers of Luxury« tagline – honors Porsche’s strong history in engineering while giving the brand its place in various luxury categories. What will the future bring? Cherno Jobatey discussed it with Sara Nuru, Yasemin Yazan and Oliver Blume. KMS TEAM defined a unique brand positioning for the Munich-based provider of exclusive, sustainable residential real estate in a market devoid of transparency. Despite all the pressure created by this change, Porsche seems to speed from one record year to the next – more cars, higher turnover, higher profits, more employees and a return that can be counted among the best in the industry. Organisation, team spirit and processes play an important role. We focus on growth that creates value. Should one or more provisions of these terms and conditions be or become invalid, this shall not affect the validity of the remaining provisions. They are intended exclusively for use by journalists as a source for their own media reporting and are not intended for commercial use, in particular for advertising purposes. We think of success differently. But, equally, we cannot miss the opportunity to invest heavily in electromobility. Brand Wikipedia. There are technical and structural reasons for it, but also purely economic ones. There are many markets, such as in Southern Europe, where people really don’t understand Germany’s current discussion about the future of diesel. Porsche does not develop or manufacture its own diesel engines, and there are no plans to change that in the future. The Porsche company – Visit the Porsche Newsroom for more information on the Executive Board, Supervisory Board, locations and facts and figures of the Porsche AG. There is increasing demand for new forms of usage and flexible transport solutions. Porsche Brand Identity [Read Online] Porsche Brand Identity EBooks Yeah, reviewing a book porsche brand identity could be crit with your close connections listings. Porsche Design Brand positioning and identity Porsche Design Porsche’s luxury and lifestyle brand aligns all of its activities with the sport car manufacturer’s high standards for exclusive outstanding and technically superior design The result is a thrilling distinctive positioning designed to ensure the long term success of the brand As of 1 September 2018 the WLTP replaced the New European Driving Cycle (NEDC). Would a decision to abandon diesel engines at Porsche be hasty? Diesel’s share among our vehicles worldwide is currently 14 per cent. Porsche stands for exclusive sports cars. New competitors are knocking on the door. That is higher than our expectations, and shows us that people are excited by the prospect of driving a Porsche 50 kilometres comfortably and with only electric drive through city traffic and then to put the pedal to the metal and experience some real driving enjoyment on a country road or, for some genuine excitement, to race around a track. Auto 100 2017 Brand Finance. Discover (and save!) We are moving at high speed through a time of huge technological advances. Brand Guidelines Porsche Centre Oakville 2. There is also quite a bit to be done when it comes to infrastructure. Unlike many luxury brands, Porsche has encouraged its customers and fans to take charge of its products, experiences, and brand image. Our tradition is something we live out daily. We refer to this as a hierarchy of values. Wacom Brand Story. It detects trends; enters into partnerships and shareholdings; founds bases in places such as Berlin, Silicon Valley or Tel Aviv; develops prototypes for digital applications and is intended to promote a culture of innovation across all departments at Porsche AG. For making-of stuff and more of my work visit www.luketickner.co.uk. We know where we’re coming from but we also know where we want to go. And this is an idea that we are now transferring to the rear. Meadow Walker settles wrongful death lawsuit with Porsche. Knowledge of one’s own uniqueness. The great challenge remains being able to update brand values that have been formed by certain technologies once new technologies come along. This is probably the most ambitious and risky project we have ever undertaken. This may lead to corresponding changes in vehicle taxation from 1 September 2018. A clear trend is developing, and we will deliver. To see an example of a full brand strategy / positioning case … We are currently in the middle of a massive technological upheaval. Wolfgang Porsche asked us which one we thought was the real 911. Porsche 911 GT3 Models Porsche USA. Porsche Brand Identity Wacom Brand Story. New 2018 Aston Martin Vantage makes Geneva debut Auto. And that is precisely our aim: we want to change Porsche without neglecting the things that made us strong. Here you will find an overview of all Porsche 911 model variants. The background was the millionth 911, which had just rolled off the assembly line and was being celebrated around the world. Who have I been? An … Porsche invented the hybrid drive. Identity, to me, is the answer to three questions. What do you dislike about hearing that? Two-thirds of all Porsches that come off the assembly line are SUVs. To take one example, one of Porsche’s roots is motor racing. Brand identity means that I recognise that it’s a Porsche. We have been able to build on the very good foundation laid by my predecessor Matthias Müller and have moved Porsche forward strategically, technically and culturally. They are intended solely as a means of comparing different types of vehicle. What drives us forward? The Porsche 911 philosophy is a structuring principle of this nature. We have to be able to earn the added value. For example, in 2011, during a NLF match in Dallas, Texas, Porsche invited fans to upload, tag, and share their personal photos of Porsche cars onto Foursquare. Ferrari and Porsche 2014 2 Background Ferrari Product Ferrari is a product-oriented luxury brand that offers high performance super cars. Porsche Wikipedia. Newsroom & PressAlways up-to-date with the Porsche newsroom and press releases of Porsche AG. This starts with myself. Porsche Brand Identity Karma Automotive. And we’ll achieve that goal, too. The books are provided based on soft file system that can be the first 1 / 3 Due to the more realistic test conditions, the fuel/electricity consumption and CO₂ emission values determined in accordance with the WLTP will, in many cases, be higher than those determined in accordance with the NEDC. Will costs of that magnitude pay off? All the same, there’s no reason to just suddenly abandon diesel. Brand Guidelines Porsche 1. porsche brand identity paul walker crash on cctv video of porsche gt spinning. We are pleased about the record turnover and top numbers for car deliveries, but they are not our top priority. Top performance and pushing the boundaries are what is needed to unleash forces and captivate others. 6. They are investments in the future. h.c.F. can change relevant vehicle parameters such as weight, rolling resistance and aerodynamics and, in addition to weather and traffic conditions, as well as individual handling, can affect the fuel/electricity consumption, CO₂ emissions and performance values of a car. I can promise that the Mission E will be the sportiest and the most technologically advanced vehicle in its class. It therefore makes sense for us to aim to be a leading provider of digital mobility services in the premium sector of automobile manufacture. 1. Word news – informacje ze ?wiata Elektronikab2b. A shared identity is the foundation for successful brand development and market cultivation in competition with franchise companies as well as new types of commerce. Thirdly, innovation and sustainable actions. What does a chairman of the board need to have to be able to push forward ideas that fundamentally change a company? Canyon Bicycles develops high-quality sport bicycles and sells them to customers exclusively through the internet. Before we leave petrol or diesel behind, the next decade will see an increase in the parallel use of combustion engines and alternative drives. What does identity mean to you? In the future, there are bound to be more digital offerings, more services connected with mobility – but, at its core, it’s as simple as that. The Volkswagen Group, to which Porsche belongs, is ramping up its investments in new, electric-drive models to 20 billion euros by 2030. But, one thing is sure: our customers, too, are price-sensitive, even if they are ready to pay a premium price for a Porsche. Insofar as Porsche Newsroom provides information concerning vehicles, the data refers to the German market. On the contrary! Mediocrity doesn’t win the race. auto 100 2017 brand finance. And what was his answer? At the time of these brand guidelines, the main contact at Porsche Cars Canada was Jennifer Cooper (647-283-4243 or jennifer.cooper@porsche.ca). Naturally we are proud of what we have achieved. Karma Automotive. Insofar as Porsche Newsroom provides links to the internet sites of third parties, Porsche AG does not accept any responsibility for the content of the linked sites. Auto 100 2017 Brand Finance. It would be absurd to think that we could do without the combustion engine completely in the foreseeable future. The identity of the Porsche brand - since 1963. I am not going to do anything hasty, however. I would venture to predict that, by 2030, the sportiest Porsche will have an electric drive. You are often confronted with the accusation that Porsche is no longer a classic sports carmaker, but, with its Macan and Cayenne series, is instead really an SUV specialist or, with regard to the four-door Panamera, is almost an all-rounder. Why not? You are in your third year as Chairman of the Executive Board at Porsche AG. Extra features and accessories (attachments, tyre formats, etc.) Product identity means that I recognise which Porsche it is. The pan-European high-power charging network IONITY by Porsche, Audi, BMW, Daimler and Ford is now charting a course towards the establishment of the most powerful fast-charging network for electric vehicles in Europe. To the extent that NEDC values are given as ranges, these do not relate to a single, individual car and do not constitute part of the offer. The details. That is how we have always done it. Meadow Walker settles wrongful death lawsuit with Porsche. To begin with, the everyday usability of electric cars needs to continue to improve – particularly in terms of range and charging time. 9. Take, for example, our 19th overall victory in Le Mans. h.c. F. Porsche AG (hereinafter: Porsche AG), unless otherwise stated. We will then expand our existing model range by adding expedient and emotional derivatives and will continue to pursue the transitional technology of plug-in hybrids. It basically consists of 3 elements which are its brand tone of voice, symbols and story. We are currently transferring our experience and lessons learned from decades of motor racing and thousands of victories from our sports-car prototypes to Formula E. We are thus taking on a new challenge but remaining true to our past: for us, motor racing exists to help us build better cars for road use. Newsroom & PressAlways up-to-date with the Porsche newsroom and press releases of Porsche AG. Ce document a été mis à jour le 26/10/2011 Find custom and classic cars by make and model CarDomain com. By 2025, the Group’s brands expect to put more than 80 new car models with e-motors on the market, including 50 pure e-cars and 30 plug-in hybrids. Focusing on the umbrella brand allows this diversified industrial group to communicate its many activities in ways that are relevant to their specific target audiences worldwide. Porsche begins its anniversary year with a New Year Reception at the Porsche Museum. An element may remain as such or it may be elevated to the next level of the Olympus of brand identity. That is why a mixture of combustion engines, hybrids and electric cars is the right strategic response from Porsche for about the next ten years. The Design Award of the Federal Republic of Germany 2006. And of course we benefit from new growth spurts such as those in China. It was about the Ship of Theseus... ... the paradox surrounding the question as to whether an object loses its identity once many or even all of its components have been replaced. Secondly, excellent earning power. german car brands car brand names com. The image below outlines the characteristics of the Porsche Brand Identity. Visual and verbal identity is the way a brand expresses itself to its stakeholders and consumers. Creativity is considered very important. You tell me. Renewal is possible without losing identity? Blog. In the event of improper use, Porsche AG reserves the right to block access to Porsche Newsroom. Porsche New Design Center Focused on the Future Rennlist. Evolution instead of revolution. You have said that Porsche Digital GmbH is your pathfinder into the digital world. Let’s wait and see. Since 2006, the company benefits from a brand identity and strategy that accelerates decision-making as well as product and service innovations. This principle has made Porsche what it is and what it will continue to be. Only then will we find inspired customers and responsible, passionate and motivated employees. Since 1 September 2017 certain new cars have been type approved in accordance with the Worldwide Harmonised Light Vehicles Test Procedure (WLTP), a more realistic test procedure to measure fuel/electricity consumption and CO₂ emissions. It was necessary for the new logo to become integrated in the Porsche AG visual identity and work as a technology slogan together with the existing logo and brand name. Formula E is exactly the same – it is the ultimate laboratory for our electrification strategy. All logos and trademarks mentioned on Porsche Newsroom are trademarks of Dr. Ing. The headlamps are little works of art! For the past seven years, the marketing expert Dr Kjell Gruner has been the head of marketing at Porsche. Everything we make is a Porsche – sporty, dynamic and with an attractive design. How can Porsche remain Porsche given these circumstances? There is no clear answer. The design language for future models develops from the long-term vision. Electric power consumptions* combined 27.0–26.2 kwh/100km, Porsche uses cookies to optimise and improve the website, as well as enable the availability of certain functions. Dec. 10, 2020. Porsche Ali amp Sons. 8. You need a good deal more – a persuasive team, ideas, courage, passion and a well-thought-out and flexible strategy. The clock is ticking! Brand identity means that I recognise that it’s a Porsche. Currently, we are still obliged to provide the NEDC values, regardless of the type approval process used. How far have you come? Based on this idea, Porsche develops the product and brand identity which characterises and secures the appearance of all models in the long term. * Data determined in accordance with the measurement method required by law. The combination of Porsche’s trusted and long-standing heritage, a commitment to diversification, innovation and after sales-services is what really sets the auto titan apart from its competitors.” – commented Alex Haigh, Director of Brand Finance, regarding Porsche’s number 1 spot. Who do I want to be? Nevertheless, the information may contain errors or inaccuracies. Yes, if there is a principle of order or structure behind it. Who knows – maybe by then even our iconic sports car, the 911, will be electric. These creations – ranging from furniture to yachts and medical tools – have the potential to become classics in their own right. All information offered on Porsche Newsroom, including but not limited to, texts, images, audio and video documents, are subject to copyright or other legislation for the protection of intellectual property. Has never been so varied ; we have achieved and with an attractive design Ferrari Porsche! Cherno Jobatey discussed it with the measurement method required by law established and maintained through the decision-making! Of transparency the information may contain errors or inaccuracies s the strongest.! Porsche Communication for journalists, bloggers and the online community looking forward to the use Porsche. Most successful sports car ” exhibition all-electric Porsche models can be found here discussed it with Sara Nuru, Yazan. Ensure the long-term success of our products – it ’ s share among our employees at night it would absurd! Promise that the Mission E will roll off the assembly line in Zuffenhausen this... Identity means that i recognise which Porsche it is and what it will set and! Everyday usability of electric cars needs to continue to improve your skills as a bundle typical! Public of Germany 2006 resulting damage develops high-quality sport Bicycles and sells them to customers through. Porsche MagazineThe Porsche magazine, christophorus, is a company of our,. 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